Belvedere Vodka took center stage in a multi-city projection campaign that lit up the streets of New York and Miami. The campaign showcased Belvedere 10, a new line that delivers a bold statement of decadence—opulent, faceted, and effortlessly smooth. Featuring global music sensation Future and esteemed director Taika Waititi, the projections injected a burst of energy and creativity into the world of luxury spirits.

From the vibrant neighborhoods of New York to the iconic SLS South Beach Hotel, the gold standard in Miami nightlife, the larger-than-life projections commanded attention. Belvedere 10's presence was unmistakable, captivating onlookers at every turn.

This campaign wasn’t just about striking visuals; it embodied the essence of luxury and refinement. Belvedere 10’s smooth character radiated through each projection, offering a glimpse into a world of sophistication and indulgence.